About Franchise Growth Group
Franchise Growth Group exists to bridge the gap between
Franchise strategy and Real-world execution.
About Franchise Growth Group
Franchise Growth Group exists to bridge the gap between franchise strategy and real-world execution.
Franchise Growth Group
Franchise Growth Group exists to bridge the gap between franchise strategy and real-world execution.
In a franchise landscape full of advisors offering recommendations from the sidelines, we work differently. We partner directly with franchise owners and leadership teams to bring clarity, structure, and momentum to their operations by working alongside them, not above them.
Our work lives where growth actually happens inside active franchise systems, during the demanding stages of ownership, and through the operational challenges that come with scale. We don’t introduce outside frameworks or replace franchise standards. We help owners operate confidently within their franchise model, ensuring systems, communication, and execution are aligned and effective in real life.
The result is not more complexity but stronger structure, clearer decision-making, and sustainable growth.
About the Founder
Franchise Growth Group is led by Cynthia Acosta, a franchise growth and operations partner with over 20 years of administrative and operational business experience.
She has supported over 20 franchise owners within established brands, including VODA Cleaning & Restoration franchise recognized by Entrepreneur Magazine as one of the Fastest Growing and Top New & Emerging Franchises.
Cynthia works inside active franchise systems, giving her a practical, real-world understanding of what owners need during the most demanding stages of ownership. She is known for translating franchise systems, standards, and playbooks into clear daily execution that actually works. Rather than reinventing processes, she strengthens what already exists bringing clarity, structure, and accountability so businesses run smoother and scale with confidence.
She works as a partner, not a vendor, operating as a trusted extension of the business. Her role is to bring order to decision-making, protect the owner’s time, and ensure execution aligns with both the franchise model and the owner’s vision.
Author & Thought Leadership
Cynthia is also the author of several franchise-focused books that reflect the same philosophy she brings to her work clarity over chaos, structure over noise, and execution grounded in real ownership experience:
Women Who Run the Play: From Discovery Day to Owning the Room, A modern guide for women buying and leading a franchise.
Pretty Bold: Built Between the Lines, On growth, ownership, and the space between strategy and reality.
Between Strategy and Reality: You’re Not Crazy. Let’s Talk. A practical guide for franchise owners navigating the challenges no playbook fully prepares you for.
https://myvoda.com
Built for Growth-Minded Franchise Owners
Franchise Growth Group partners with franchise owners and leadership teams who are serious about scaling the right way with professionalism, accountability, and long-term vision.
Growth doesn’t fail because of lack of opportunity. It fails when systems can’t keep up.
We help franchise owners build operational foundations that support growth while staying aligned with their franchise brands, so success is not only possible, but sustainable.
How We Support Franchise Owners
Accessible Partnership
Owners have direct access to Cindy throughout the engagement. She works alongside them, listens
closely, and advocates for their success with genuine care and responsiveness.
The Bridge Between Brand, Coach, and Owner
Cindy does not replace franchise coaching. She acts as the connective layer between the owner, the
coach, and corporate ensuring communication stays aligned, consistent, and actionable.
Real-Time Operational Support
Support happens in real time. Cindy helps catch issues early, manage operational challenges, and step
in when needed to keep momentum moving and jobs closing smoothly.
Focused, Intentional Listening
Every situation is assessed quickly and intentionally: Is the owner processing? Do they need
support? Or should the coach or franchise leadership be involved? The right action follows without delay or overreaction.
Consistency with the Franchise Model
By being looped into ongoing franchise communication particularly within systems like VODA
Cleaning & Restoration Cindy ensures her guidance reinforces what owners are taught, strengthens
the playbook, and supports brand alignment at every stage.
Operational Confidence from Day One
Administrative and operational processes are handled early, allowing owners to focus on hiring, team
development, community presence, and leadership becoming the “Mayor of the Town,” not buried
in back-office work.
Informed Perspective Across Growth Stages
Working daily with multiple franchises at different stages provides insight into patterns, challenges,
and best practices allowing Cindy to anticipate issues and guide owners with perspective, not
guesswork.
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